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Personal Photography Branding

by ColbyS | Oct 19, 2022 | Creative | 0 comments

Let’s go over the graphics, colors and layout styles I used for my Personal Photography Branding

Personal Photography Branding

For this project I worked to come up with a branding style for my photography webpage. I chose colors, fonts, and built a logo. I used Adobe Illustrator to built a pricing guide, logo, watermarks and a business card to form my Personal Photography Branding.

Understanding how you want to be represented is very important so I make sure to choose a design that fit the idea of what I wanted to do. I would like to eventually update my graphics and layout, but I like what I have for now. below is my personal photography branding.

My full branding layout and assets

Colors

After some debate I decided a light blue would be best for this brand. I want something friendly, upbeat and clean looking. Pairing the soft blue with a slate gray or white background helped me finalize what colors I wanted to use. I could brand myself in a variety of styles now that I knew the feel and look I wanted.

Logo

The name Light Lenz Photos is obviously a photography or similar group so I started with the idea of a lens and built the logo from there.

Layout

I kept everything simple and easy to distinguish, letting my logo stand out while the bold text grabs your attention and clearly shows what I offer. I applied this type of layout and simple, but recognizable icons to my website lightlenzphotos.com

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Colby Smith @colby.lives.here

I'm based in Idaho and always interested in starting a new project!

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